The Novotel logo represents modern easy living, with a simple design with deep blue capital text on a white backdrop. The logo has bold text, a capitals slogan, and a curved line above the letters V and O to represent the brand's superior service and vision.
Novotel is a global network of mid-scale hotels owned by the Accor hospitality business. It was founded in France in 1967 and has subsequently expanded globally, including hotels in a variety of nations. Novotel hotels often serve both business and leisure tourists, providing spacious lodgings, modern amenities, and a variety of services such as restaurants, bars, conference rooms, and fitness centers.
The Novotel Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
