The Medical Training Initiative MTI is a training program for international medical graduates who intend to work in the National Health Service (NHS) of the United Kingdom for up to two years. The initiative is intended to allow doctors from other countries to obtain training and experience in the NHS while also serving the NHS by addressing staffing gaps in difficult-to-recruit specialties.
The MTI Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
