The World Scout Movement is a global youth organization that promotes youth education, character development, and leadership. The movement has millions of members from over 170 nations and territories and is structured into regional associations that supervise numerous national Scout organizations.
The World Scout Movement Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
