The University of Minnesota (UMN) is a public research institution with several campuses, the main ones being in Minneapolis and St. Paul. Established in 1851, it is one of the Midwest's largest and oldest institutions. The University of Minnesota, known for its emphasis on research and innovation, provides a diverse range of undergraduate, graduate, and professional programs in a variety of areas.
The University of Minnesota logo is basic and easily recognizable. The UMN logo features the solid Block M, a well-known sign of the university and the university's name written below it.
The University of Minnesota Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.