The Renault Trucks logo consists of a wordmark with an emblem above it. The wordmark is created in a conventional serif typeface with full capital characters. The emblem is shaped like a diamond with a horizontal line in the center, similar to the diamond logo of Renault Group, Renault Trucks' parent company.
Renault Trucks is a French commercial truck company whose origins date back to the early twentieth century. The company is a subsidiary of the Volvo Group, one of the world's largest producers of trucks, buses, construction equipment, marine and industrial engines.
The Renault Trucks Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.