Kenmore is a brand of household appliances sold by Sears Holdings, a company that operates Sears and Kmart department stores in the United States. Kenmore appliances include refrigerators, ovens, stoves, dishwashers, washers, dryers, and other household appliances.
The Kenmore Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.