Grolsch is a renowned Dutch beer brand that has earned global recognition. It was established in 1615 in Groenlo, which was then part of the Netherlands. Grolsch is famous for its unique swing-top bottle shape, known as the "beugel," which contains a ceramic stopper kept in place by a wire closure.
The Grolsch Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
