The Ford Bronco is a popular SUV (Sport Utility Vehicle) that was manufactured by Ford from 1965 to 1996. It became famous for its rugged design, off-road capabilities, and legendary position in American car culture. Ford announced the Bronco's comeback in 2020 as a 2021 year model vehicle, following a nearly 25-year sabbatical.
The Ford Bronco logo features a solid black silhouette of a bucking bronco, which has been the emblem of the Bronco since the mid-1960s. The wordmark "Bronco" appears in bold black text. The logo symbolizes strength, freedom, and off-road prowess, perfectly representing the legendary SUV model.
The Ford Bronco Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
