The Ford Mustang logo features a running horse, reflecting the spirit of the Mustang and representing speed, freedom, and style. The Mustang logo was designed by Phillip Thomas Clark, who was inspired by the idea of creating a powerful and stylish car that embodied the American spirit.
The Mustang Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.