Datsun is an automotive brand founded in 1931 by Japan's Nissan Motor Company. The brand was phased out in the early 1980s when Nissan streamlined their branding approach. However, Nissan reintroduced the Datsun brand in 2012, focusing on cheap automobiles for emerging countries.
The Datsun logo features a circle in the middle of the logo which represents the rising sun and it demonstrates that the company is committed to development and modernity. The white bold wordmark represents the brand's stability and reliability.
The Datsun Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
