Cathay Pacific is a Hong Kong-based airline that operates flights to more than 100 destinations around the world. The airline was founded in 1946 and is known for its high levels of customer service, comfortable seating, and extensive network of destinations.
The Cathay Pacific Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
