Australian Made is a word used to describe a product or item that was grown or produced in Australia. It is a label used in both domestic and foreign markets to promote and identify Australian agricultural and food products.
The Australian Made Logo, which depicts a stylized green kangaroo, is frequently seen on packaging or marketing materials to indicate that the product is manufactured or grown in Australia. The logo assists consumers in identifying and supporting Australian products, as well as local farmers and producers.
The Australian Made Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
