The Binghamton Bearcats are the athletic teams that represent Binghamton University in Binghamton, New York. The Bearcats are members of the America East Conference and compete in NCAA Division I sports.
The Binghamton Bearcats logo features a stylized bearcat, the mascot of the university's athletic teams. The emblem depicts a fierce-looking bearcat head in the primary color of the university, green.
The Binghamton Bearcats Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.