The United Nations (UN) is an intergovernmental organization that was founded on October 24, 1945, after World War II ended. The aim of the United Nations is to foster international cooperation and to safeguard international peace and security. It has 193 member countries and is headquartered in New York City. The United Nations is comprised of six major organs: the General Assembly, the Security Council, the International Court of Justice, the Secretariat, the Economic and Social Council, and the Trusteeship Council (which has been dormant since the 1990s). The United Nations conducts a wide range of activities, including peacekeeping missions, humanitarian assistance, human rights promotion, and measures to promote sustainable development.
The UN Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
