Schweppes is a well-known carbonated beverage brand, well known for its tonic waters and mixers. Jacob Schweppe created the company in 1783 in Geneva, Switzerland, after developing a method for carbonating water. In order to make sparkling water, water was infused with carbon dioxide.
The Schweppes Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
