Evian is a mineral water brand derived from many natural springs in Évian-les-Bains, a town in the French Alps. The water is known for its cleanliness and high mineral content, which is due to natural filtration as the water travels through layers of glacial rock.
The Evian Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
