Portland State University (PSU) is an urban public research university in Portland, Oregon. The institution, which was founded in 1946, provides a diverse range of undergraduate and graduate degrees in a variety of fields. PSU is well known for its dedication to urban involvement and sustainability, and it actively engages with the surrounding community.
The Portland State University logo is made up of two parts: the logomark and the logotype. The logomark is visible on the left hand side in green. The logotype is the words "Portland State University" written in two typefaces.
The Portland State University Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.