Nestea is an iced tea brand recognized for its refreshing and tasty beverages. It began in 1991 as a joint venture between Nestlé and The Coca-Cola Company. Nestea sells a variety of iced tea products, including ready-to-drink bottles, instant mixes, and tea bags for home boiling.
The Nestea Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
