Gordon Biersch is a brewery and restaurant business known for its craft beer and German-inspired cuisine. Dan Gordon and Dean Biersch started it in 1988, combining their brewing and restaurant experience. In Palo Alto, California, the first Gordon Biersch brewery and restaurant opened.
The Gordon Biersch Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
