The Elmore logo depicts the Elmore Manufacturing Company, a pioneer in the American auto industry. The logo is a timeless representation of the company's identity, representing heritage and beauty. Harmon Von Vechten Becker and his two sons, James and Burton, formed Elmore Manufacturing Company, which employed a two-stroke engine in either straight twin or single-cylinder configurations.
The Elmore Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
