The Crawley Town FC logo is a quartered shield with the club's name, creation year, and nickname, all in the club's colors. The top right quadrant has a football surrounded by a reference to West Sussex. The shield also incorporates the club's nickname, "The Red Devils," a shield with three trident-shaped spears, and the St. George's cross. The logo also includes the Latin phrase "NOLI CEDERE" ("Do Not Give Up") and the slogan "NOVA AETAS" ("A New Age"). Overall, the logo represents Crawley's identity, history, and goals.
Crawley Town FC is a professional football club headquartered in Crawley, West Sussex, England. They participate in EFL League Two, the fourth tier of the English football league structure. The team competes with AFC Wimbledon, Brighton & Hove Albion, and Swindon Town.
The Crawley Town FC Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
