The Colorado Rapids is a professional football team based in the Denver metropolitan area in Colorado, United States. They were founded in 1995 and began playing in Major League Soccer (MLS) in 1996 as one of the league's ten charter members.
The Colorado Rapids Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.