The New York Red Bulls are a professional soccer club based in Harrison, New Jersey, just outside of New York City. The team was founded in 1995 as the New York/New Jersey MetroStars and was one of the charter members of Major League Soccer (MLS) when the league began play in 1996.
The New York Red Bulls Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.