Bugatti is a French luxury vehicle company best known for creating some of the world's most powerful, exclusive, and costly sports cars. Ettore Bugatti started the company in 1909 in Molsheim, Alsace, which was then part of the German Empire. Bugatti became recognized for its engineering skill, inventive designs, and motorsports success, notably in the early twentieth century.
The Bugatti logo features the word "Bugatti" printed in black letters to form a simple and easily recognizable design.
The Bugatti Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.