Bacardi is a well-known rum brand that has been operating for more than a century. Facundo Bacardi Massó started the company in Santiago de Cuba in 1862. Bacardi is well-known for its smooth and aromatic molasses-based rum, which is matured in oak barrels. White rum, gold rum, flavored rums, and premium aged rums are all available under the Bacardi name.
The Bacardi Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
