Air Berlin was a German airline that operated from 1978 to 2017. At its peak, it was the second-largest airline in Germany, with a fleet of over 120 aircraft serving more than 150 destinations around the world. In 2017, Air Berlin filed for insolvency after years of financial difficulties and a failed restructuring attempt.
The Air Berlin Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
