Lufthansa is a German airline and one of the largest airlines in Europe. It was founded in 1953 and is headquartered in Cologne, Germany. Lufthansa operates flights to over 220 destinations in more than 80 countries worldwide, and has a fleet of over 300 aircraft.
The Lufthansa Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.