Zapier is a web-based tool that allows users to link multiple web applications and services to automate operations. Users can use Zapier to construct automated workflows, known as "Zaps," that trigger specified actions when certain events occur in other applications or services.
Zapier supports over 2,000 web applications and services, including prominent platforms such as Google Drive, Gmail, Trello, Slack, and Salesforce. Users can construct Zaps to automate processes such as sending emails, adding new records to a database, updating spreadsheets, and updating social media accounts.
The Zapier Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
