WeChat is a popular social media and messaging app developed by Tencent in China. It was launched in 2011 and quickly became one of the most widely used apps in China with over 1 billion monthly active users.
The Wechat Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
