The Western Athletic Conference (WAC) is a collegiate athletic conference that competes in Division I of the NCAA. The conference was founded in 1962 and has gone through various membership changes since then.
The WAC Western Athletic Conference Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.