The Scholastic Assessment Test (SAT) is a standardized test used for college admission in the United States. It is designed to assess a student's college readiness and provide colleges with a consistent data point from which to evaluate all candidates.
The SAT Logo features the "SAT" abbreviation and a text bubble displaying the mantra "achieve more".
The SAT Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.