Reese's is a brand of peanut butter cups and other chocolate products made by The Hershey Company. Reese's Peanut Butter Cups are a popular candy that consist of a milk chocolate cup filled with peanut butter.
The Reese’s Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.