The Patek Philippe logo combines the Calatrava Cross and a wordmark. The Calatrava Cross is a long-standing emblem of heroism, chivalry, and independence. The logo's color has changed throughout time, with the cross becoming a muted gold and the wordmark becoming brown to match.
Patek Philippe, a premium Swiss watchmaking business founded in the nineteenth century, is known for its revolutionary technology and exquisite watch designs. The brand's logo has stayed intact for almost 130 years, indicating its commitment to excellence and timeless style.
The Patek Philippe Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
