Medium is an online publishing platform that allows writers to share their stories and ideas with a wide audience. The platform was launched in 2012 by Ev Williams, one of the co-founders of Twitter, and it has since become a popular destination for people looking to read and share articles on a wide range of topics.
The Medium Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
