Mass General Brigham is a healthcare system that includes several hospitals and medical facilities affiliated with both Massachusetts General Hospital and Brigham and Women's Hospital, two of the oldest and largest teaching hospitals in the United States.
The Mass General Brigham Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
