Mahindra is a notable multinational company headquartered in India. Founded in 1945 as Mahindra & Mohammed, it began as a steel trade company in Ludhiana, Punjab. It later expanded into a variety of industries, including automotive, aircraft, agriculture, construction equipment, military, energy, finance, hospitality, information technology, leisure and hospitality, real estate, retailing, and telecommunications.
The Mahindra logo features an upper case "M" with a modern and distinct design, called the "Twin Peaks". The logo is meant to symbolize an expansive and exciting future based on a solid heritage.
The Mahindra Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
