The LSU Tigers are the athletic team of Louisiana State University (LSU), which is situated in Baton Rouge, Louisiana. The Tigers are a member of the Southeastern Conference (SEC) and compete in NCAA Division I.
The LSU Tigers Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.