The Bryant Bulldogs are the athletic teams representing Bryant University, a private university located in Smithfield, Rhode Island, United States. The university's athletic program competes in the NCAA Division I level and is a member of the Northeast Conference (NEC) for most sports.
The Bryant Bulldogs Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.