Los Angeles FC (LAFC) is a professional soccer club based in Los Angeles, California, USA. The club was founded in 2014 and began playing in Major League Soccer (MLS) in 2018 as an expansion team.
The Los Angeles FC Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
