The Lindt and Spruengli Ag logo holds significant meaning that reflects the brand's heritage and values. The logo features symbolic icons placed over the brand name.
Lindt & Sprüngli AG is a Swiss chocolate and confectionery company renowned for its high-quality chocolates and truffles. David Sprüngli-Schwarz and his son Rudolf Sprüngli-Ammann established the company in Zurich, Switzerland, in 1845. Following the merger with Rodolphe Lindt's chocolate business in 1899, the company's name was changed to "Lindt & Sprüngli".
The Lindt and Spruengli Ag Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
