Keyence Corporation is a Japanese manufacturer and distributor of automation sensors, vision systems, barcode readers, laser markers, measuring equipment, and digital microscopes. Since its inception in 1974, the firm has grown to become a global leader in the field of automation technology, with offices and factories in over 50 countries.
The Keyence Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.