HSBC, also known as the Hong Kong and Shanghai Banking Corporation, is a British multinational investment bank and financial services company. HSBC was founded in 1865 in Hong Kong, and it now operates in over 60 countries worldwide, with a significant presence in Asia, Europe, North America, and the Middle East.
The HSBC Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
