Gordon's Gin is a prominent London dry gin brand. It was created in 1769 by Alexander Gordon in London, England, making it one of the world's oldest gin brands. Gordon's Gin is well recognized as a traditional gin choice due to its distinct flavor character.
The Gordon’s Gin Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.