FC Union Berlin, also known as Union Berlin, is a German professional football team headquartered in Berlin. Since its inception in 1966, the club has amassed a devoted fan base and a distinct identity. Union Berlin is noted for its strong ties to its working-class beginnings as well as its dedication to a fan-centric strategy.
The FC Union Berlin Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
