Etsy is an e-commerce website that specializes in handmade, vintage and unique goods. The platform allows independent artists, craftspeople, and small business owners to sell their products directly to consumers.
The Etsy Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
