Durango Flag has a white background with the state coat of arms in the center. An oak tree, two wolves, two palm branches, and a royal crown are depicted on the coat of arms. The white background symbolizes purity and peace, and the oak tree denotes strength and life. The two wolves represent Durango's indigenous peoples, while the palm branches symbolise victory and peace. The royal crown represents the Spanish royal dynasty, who bestowed the coat of arms on Durango in the 17th century.
The Durango Flag Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
