Canadian Journalists for Free Expression (CJFE) is a non-profit organization that promotes and protects freedom of expression and press freedom in Canada and around the world. CJFE works to defend the rights of journalists, and to raise public awareness about the importance of a free and independent media
The CJFE Canadian Journalists Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.