Alphabet Inc. is a multinational conglomerate company that was created in 2015 as the parent company of Google and several other companies previously owned by Google. Alphabet's headquarters are located in Mountain View, California, USA. The company is primarily focused on technology and internet-related services, including search engines, online advertising technologies, cloud computing, software, and hardware products.
The Alphabet Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
