Aer Lingus is the flag carrier airline of Ireland, headquartered in Dublin. With a fleet of more than 50 aircraft, the airline travels to locations in Europe, North America, and Africa. Aer Lingus was established in 1936, and the Irish government originally owned it before it was privatized in 2006. The International Airlines Group (IAG), which also owns British Airways, Iberia, and Vueling, now owns it in its entirety. With the tagline "Smart Flies Aer Lingus," the airline is known for its courteous service.
The Aer Lingus Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.