Aella Credit logo features Vector depiction of letters "A" and "C" designed to look intertwined. The company name is placed below the emblem.
Aella Credit is a financial technology (fintech) company that provides credit and financial services primarily in emerging markets. Founded in 2015, Aella Credit aims to address the lack of access to formal financial services for many individuals and small businesses in developing countries. The company leverages technology to offer various financial products, including loans, credit scoring, and financial education.
The Aella Credit Logo serves as the visual backbone of the brand’s identity, reflecting the brand’s core values, mission, and ambition in a single, bold symbol. The design components, such as lines and composition, convey trust, dependability, and progressive qualities, and the color palette represents key brand attributes such as sustainability, growth, and authenticity.
